Case Studies
Seventeen projects with the numbers attached — documentaries that reached millions, press campaigns that landed national coverage, and demand programmes that moved revenue. No hypotheticals, no rounded-up vanity metrics.
Start here
The clearest example of what a documentary does that a campaign cannot.
How Nebraska put long-term care on screen — and gave it a voice
The Nebraska Health Care Association commissioned People Worth Caring About: seven films, one per community, following the caregivers nobody profiles. It is now streaming nationally on Roku, Apple TV, Samsung TV and Amazon Fire.
Every project
Grouped by what the work was hired to do, rather than by how we file it internally.
How Nebraska Put Long-Term Care on Screen — and Gave It a Voice
Seven films, one per community, for a state association.
80,000+ Views: How Long-Form Storytelling Built People Worth Caring About
80,000+ views on a format the sector said was too long.
Mini-Documentary: Glass Peaks Senior Living
A single-community film built from one shoot day.
48 Hours to National News: Kansas Hippo’s Media Outreach Success
National pickup in under two days from a standing start.
39 Podcasts, 99 PR Quotes and 500K Listeners
99 placed quotes and half a million listeners in one run.
Turning Front-Page Mentions into Tangible Financial Gains in Healthcare
Converting coverage into pipeline, not just clippings.
The PR Process for Banks: From Pitch to Front-Page Mentions
The pitch-to-placement process, written out for a regulated sector.
From Guest to Host: How the Podcast Takeover Amplifies Authority
Turning guest appearances into an owned audience.
42 Podcast Bookings in 6 Months, 500,000 Listeners Reached
42 bookings in six months from cold outreach.
From Leaks to Leads: Accelerated Growth via SDRs in B2B
Plugging funnel leaks before adding spend.
100X Lead Generation for a Long-Term Care SaaS Company
A hundredfold lift in qualified lead volume.
How Strategic Pete Improved Koehn Paintings’ Revenue by 33%
33% revenue growth for a regional contractor.
How Strategic Pete Catapulted Koehn Paintings’ Call Volume by 400%
400% more inbound calls from the same market.
AI-Fueled Marketing: Supercharging Client Engagement
Where AI actually saved hours, and where it did not.
How we work, written down
Method pieces rather than client outcomes — useful if you want to see the thinking before you see the invoice.
Why Case Studies Work (And Why Most Businesses Miss the Point)
What separates a case study that sells from one that just describes.
The Strategic Pete Blueprint: What a Marketing Audit Is and How We Do It
The audit that opens most engagements, step by step.
Traction Scorecard Template Explained
How we score a channel before recommending spend on it.
Want to see whether your story holds up on film?
Tell us what your organisation does and who it does it for. If there’s a film in it, we’ll tell you what it would take. If there isn’t, we’ll tell you that too.