Demand generation · Long-term care SaaS
100X Lead Generation for a Long-Term Care SaaS Company
How a live podcast booth, LTC Heroes, turned trade shows from dead spend into 15 sales-qualified leads a week for an EHR software company.
Client: Long-term care EHR SaaS company
Service: Fractional CMO · podcast-led demand gen
100X
Increase in lead generation
15
Sales-qualified leads per week
100s
Marketing-qualified leads
<2%
Market share at the start
Project facts
Podcast
LTC Heroes
Production partner
Content Allies
Outcome