PR & earned media ยท Podcasts

How I Got 42 Podcast Bookings in 6 Months and Reached 500,000 Listeners

The spreadsheet-driven system Peter used to land 42 podcast bookings in six months and reach 500,000 listeners, step by step.

Client: Peter Murphy Lewis
Service: Podcast guest booking
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A collage of podcast cover artwork from guest appearances

42

Podcast bookings

500K

Listeners reached

6

Months

Project facts

Research tools

Hunter.io, RocketReach, Podchaser

Tracker tabs

Research, Pitching, Updates, Tracking, Blacklist

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On this page

At a glance

The challenge

Most podcast outreach is ad hoc: missed follow-ups, wrong-fit shows and no record